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Featured Facebook Campaigns: Bud Light, Dentyne and New Belgium Brewing

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Moms Over 40 Have More Facebook Friends Than Their Kids Do

A survey of more than 2,000 mothers over the age of 40 found that a majority have more Facebook friends than their children, and that they know how to better take advantage of their presence on the site.

The U.K.’s Daily Telegraph reported the study, without including key like which journal published the findings and exactly how many mothers over 40 have more Facebook friends than their children. But the overall claims make sense nonetheless. Women with children younger than college age might not only have their own friends, but also their coworkers, their children’s friends, and their children friends’ parents among their contacts. Kids, on the other hand, generally have a much more limited social circle until they go to college. They also tend to stick with their own age group. It would be interesting to know, however, which group has more friends they have never met in real life, or that they met online. And who uses it as a dating outlet the most?

Tammi Williams, who conducted the study, told the Telegraph that she created six categories to explain how mothers generally use Facebook. The two most popular groups might surprise you…

Interesting! If you want to know more about how this applies to your business, comment or ‘connect’ so we can discuss it…

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